Dedicated Blog 2019/20


Reach more visitors directly and bring them closer to your brand by securing a dedicated piece of content on, as per the MRBTA’s quarterly Content Plan.

Great For…

Drawing attention to your business and building your brand narrative. The “Spotlight On” concept means dedicated features can be tailored to bring out the varying stories that make member businesses unique and interesting.  This content is distributed via Social Media directly tagging your business in front of YMRR’s 90K+ strong audience. It also comprises the lead feature in the relevant month’s consumer and media EDM’s.

Target Audience

Visitors in the ‘Dreaming’ and early ‘Planning’ and ‘Booking’ stages of the Visitor Journey, researching via the destination website which is optimised for desktop, tablet and smartphone.

Reach receives more than 200,000 unique page views per month. Sponsored content receives ~2.5K page views in the first month and ~14K page views/year, driving website traffic direct to your Member Page.

Trends show that Member Pages see a 300-400% increase in traffic as a result of a dedicated feature.

Advertising Period

Permanent content


In order to take full advantage of the Dedicated Blog product, members should satisfy the following prerequisites before purchasing:

  • Have a strong angle or story idea (i.e. an upcoming event, a business milestone, a new product or service offering, an interesting historical narrative…)
  • Able to supply recent, professional photography to accompany their feature

Please note that members can only sponsor native content already planned or planned in collaboration with the MRBTA Marketing Team. Contact your Membership Team for more information.

SKU: 2019_membership_extra_blog_article_inclusion Categories: ,

Additional information

Advertising period

Autumn, Spring, Summer, Winter