Campaign activity buy-in
Be included in a dedicated micro-site and paid social media advertising targeting the Singaporean marketing.
- Singaporean leisure visitors intending to travel June/July/August
- 25 – 45 years (69% of visitors to margaretriver.com during same period last year)
- Skewed towards females (63% of visitors to margaretriver.com during same period last year)
- Interests: travel, adventure, wildlife, nature, food & wine
- Couples and young families
1.8 million Singaporeans via social media targeting.
26 March – 30 May