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January 2020

January 2020 Member Mingle

January 23 @ 5:30 pm - 7:30 pm
Domaine Naturaliste, 160 Johnson Road
Wilyabrup, WA 6280 Australia
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Free

Please join us at Domaine Naturaliste for the first MRBTA Member Mingle for 2020. Domaine Naturaliste has been awarded 'Best Value Winery of The Year' in the 2020 Halliday Wine Companion Awards and with the stunning cellar door nestled between the vines, it is sure to be a beautiful evening.…

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February 2020

Airline Ready Workshop

February 4 @ 9:30 am - 11:30 am
City of Busselton – Kaloorup Room, 2 Southern Drive (entrance at rear)
Busselton, WA 6280 Australia
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This is a repetition of the workshops provided in November 2019, and will cover the topics included in the Industry Toolkit: Distribution Systems; Commercial Partnerships; Selecting the Best Technology for Your Business; Your Website as a Direct Sales Channel and more.

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Experience Building

February 6 @ 10:30 am - 12:30 pm
City of Busselton – Kaloorup Room, 2 Southern Drive (entrance at rear)
Busselton, WA 6280 Australia
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This workshop aims to help businesses identify new tourism experiences or enhance existing experiences. Business will learn to deliver engaging and memorable visitor experiences by understanding the needs and preferences of the market. Encompasses contemporary experience development practices such as customer mapping, storytelling, online marketing and social media engagement. 

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Speed Dating Workshop

February 6 @ 12:30 pm - 2:00 pm
City of Busselton – Kaloorup Room, 2 Southern Drive (entrance at rear)
Busselton, WA 6280 Australia
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The speed-dating format is a proven way for businesses to generate new ideas and connections. Accommodation and experience providers are invited to meet and exchange ideas on collaborative experience building and new ways of working together.

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Customer Service WAy

February 26 @ 8:30 am - 12:30 pm
TBC

Customer service is one of the most important parts of your business and it has a huge impact on your sales, recommendations and inevitably, future success. Customer service impacts brand choice and loyalty for 95% of consumers, and in this competitive tourism market, it’s crucial to offer the best service…

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Reaching Customers Through Distribution

February 26 @ 1:30 pm - 5:30 pm
TBC

Enjoy a thorough introduction to the often complex tourism industry. Learn how your business fits into the broader tourism industry and how to actively become part of the network. Learn tourism distribution and the benefits of working with online travel agents, inbound tour operators, wholesalers and visitor centres as well…

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Promotion and Publicity for your Tourism Business

February 27 @ 8:30 am - 12:30 pm
TBC

As consumers become more and more savvy to advertising, editorial coverage in the media is becoming increasingly valuable. Editorial or PR coverage is much more in-depth than advertising, and helps tell your brand story in much longer form.  It is also much more trusted by your customer than an advert.…

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Your Tourism Business Online: Google, SEO & SEM Workshop

February 27 @ 1:00 pm - 5:00 pm
TBC

Did you know 88% of people in Australia are internet users? A strong digital marketing strategy is essential for small businesses who want to attract and retain customers, secure bookings and generate sales. Your website is your digital shopfront, and first impressions count. As the online space becomes more crowded,…

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February 27th Member Mingle – Swings & Roundabouts

February 27 @ 5:30 pm - 7:30 pm
Swings & Roundabouts, 2807 Caves Road
Yallingup, WA 6282 Australia
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Free

Join MRBTA in collaboration with Tourism Council WA at this co-hosted Member Mingle at the newly renovated Swings & Roundabouts venue on Caves Rd.  Joining us to celebrate the big effort that Swings & Roundabouts have made to make their venue an exciting option for visitors to the region, including…

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