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Facebook for Business: Insights into Marketing for Tourism Workshop (Margaret River)

October 16 @ 1:00 pm - 4:00 pm

More than 60 per cent of the total Australian population is an active monthly user on Facebook – that’s more than 14 million people! Make sure your Facebook presence is set up right to tap into this huge potential market at the Facebook for Business: Insights into Marketing for Tourism workshop.

This intermediate-level workshop looks at how tourism providers can use the platform to maximum effect.

Ideal for those with an understanding of Facebook for business, this workshop takes a hard look at some of the more technical elements of the platform that are crucial to engaging and influencing consumer behaviours.

Topics include:

  • Facebook for Business: the basics;
  • Pages vs Groups;
  • Insights and analytics;
  • Content strategies;
  • Facebook offers and competitions;
  • Integrating third party apps;
  • An introduction to Facebook advertising and remarketing; and
  • Understanding Insights.

Venue

Darby Park Serviced Residences
Cnr Bussell Hwy and Tunbridge
Margaret River, WA 6285 Australia
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